INFOGRAPHIC: User-Centered Design & Ethnographic Research

Due to ever-increasing competition in global markets, companies are making focused forays into the research and development of more culturally responsive marketing, attempting to embed distinct behavioral advantages in their products. This means learning—and sticking to—a User-Centered Design Process that includes research, analysis, ideation, prototyping and testing.

UCD&Ethnography-infographic-4-blog

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