The Most Important Digital Investment of 2014 by Kiira Toepper

The Most Important Digital Investment of 2014 by Kiira Toepper

Everyone is talking about it, but very few organizations are investing in analytics – specifically consumer analytics.  Not to say that companies are not collecting and using customer information – many are.  However, the power of data is only unlocked after connecting disparate sources of data and improving the detail of information collected.

Read More At:

http://www.acquitygroup.com/news-and-ideas/thought-leadership/article/detail/multiplatform-strategy-for-the-digital-future

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

%d bloggers like this: