Category Archives: Visual Design

The Current State of Robust Typography on the Web – Part II

In the previous post, we looked at a few ways to better incorporate non web-safe fonts on websites.  We ended at Cufón – a great solution, but with font licensing as an issue… Looking for a method where you don’t need

The Current State of Robust Typography on the Web – Part II

In the previous post, we looked at a few ways to better incorporate non web-safe fonts on websites.  We ended at Cufón – a great solution, but with font licensing as an issue… Looking for a method where you don’t need

The Current State of Robust Typography on the Web – Part I

For quite some time designers have been looking for an effective way to create web designs using rich typography. Unfortunately there are not many web-safe fonts that will work with all browsers. One of the challenges that comes with front

The Current State of Robust Typography on the Web – Part I

For quite some time designers have been looking for an effective way to create web designs using rich typography. Unfortunately there are not many web-safe fonts that will work with all browsers. One of the challenges that comes with front

What Makes Them Tick? The Value of Understanding Your Audience

There is an emerging trend in web design where developers are getting better and better at building web sites that cater to their audience. Creating something that resonates with people is important, and if you are able to create something

What Makes Them Tick? The Value of Understanding Your Audience

There is an emerging trend in web design where developers are getting better and better at building web sites that cater to their audience. Creating something that resonates with people is important, and if you are able to create something

Building Websites for the Smart, Fickle User

If there is one thing Web users have become, it is smarter. Gone are the days of typing in a URL, visiting a homepage, and rooting around using site navigation and search. Usability guru Jakob Nielsen shows people are becoming

Building Websites for the Smart, Fickle User

If there is one thing Web users have become, it is smarter. Gone are the days of typing in a URL, visiting a homepage, and rooting around using site navigation and search. Usability guru Jakob Nielsen shows people are becoming

Mobile! Mobile! Mobile!

On April 28th, the first ever ‘Mobile University’ was held at the Spertus Institute. The interactive, one-day, educational event addressed the importance of a long-term strategic approach to mobile marketing, and how to integrate mobile into business. Acquity Group was

Mobile! Mobile! Mobile!

On April 28th, the first ever ‘Mobile University’ was held at the Spertus Institute. The interactive, one-day, educational event addressed the importance of a long-term strategic approach to mobile marketing, and how to integrate mobile into business. Acquity Group was

The Realities of Retail Redesigns

A colleague and I just returned from Internet Retailer Web Design ’10. We were part of a large team of user experience professionals enlisted to provide advice to attendees on issues of concern about their online presence. During the two

The Realities of Retail Redesigns

A colleague and I just returned from Internet Retailer Web Design ’10. We were part of a large team of user experience professionals enlisted to provide advice to attendees on issues of concern about their online presence. During the two

Did you have 100% uptime for Black Friday and Cyber Monday this year?

If so, great! Stop reading. If not, why not? We got more traffic than we expected. The traffic pattern was different from our load test. We had a hardware failure, the only single piece that could take out the site

Did you have 100% uptime for Black Friday and Cyber Monday this year?

If so, great! Stop reading. If not, why not? We got more traffic than we expected. The traffic pattern was different from our load test. We had a hardware failure, the only single piece that could take out the site

When the Public and Private Sectors Intersect

Imagine logging on to your online bank and finding that the only feature they offer is the ability download a copy of your monthly statement. Or try shopping online with your favorite retailer only to find that they do not have images

When the Public and Private Sectors Intersect

Imagine logging on to your online bank and finding that the only feature they offer is the ability download a copy of your monthly statement. Or try shopping online with your favorite retailer only to find that they do not have images